It’s mid-January, and finally the smoke from the holidays — and my annual fit of enthusiasm for radical self-improvement — has cleared. You know what I’m talking about. Faster, thinner, smarter this year. No, this year. Truth is, the older I get, the less I like to make big plans for fixing everything that should be in the first quarter of every new year. A lot of stuff that was on fire New Year’s Day doesn’t seem quite as important by the middle of the January. And there’s less chance of having to deal with the letdown of my wild-eyed … Continue reading
Category Archives: Musings
This Post Is Not For You
At a time in which every person can choose exactly what sort of entertainment he or she wants to consume every minute of the day, one of the best ways to make sure people watch your commercials it to make them ironic, self-referential, and wildly entertaining. Continue reading
When Your Awful Video Goes Viral
People who insist on greenlighting these kinds of videos should understand that nobody likes them except for the people who are in them. Continue reading
Our web developer is more famous than your web developer
Web developer / designer, Stephanie Bane‘s worked at Well Done Marketing since the spring. She’s blown us away with her talent and her wit (also with tales of her hometown which include guns and hayrides). Apparently, the web development community thinks she’s pretty great too. At least if the response to her article on onextrapixel.com, “How to Create an Effective Complex Footer” is any indication. Read it; bet you’ll learn something. Oh, and she designed this site, which we think is pretty great.
Talkin’ ‘Bout The Tail-End Generation
Those of us born at the tail-end of the Baby Boom have a lot in common with Gen-Xers–including an aversion to nostalgia. Continue reading
Advertising For Fun And Profit. Especially Fun.
Yesterday, a bunch of us from Well Done Marketing were sitting around the lunch table talking about some friends who work at other companies who weren’t having any fun. To a person, we shook our heads and made jokes at their expense. Not in a mean-spirited way. Actually, we felt sad for them. Why? Because advertising is crazy and stressful. You’re only as good as your last ad or TV spot or web design. Deadlines are ridiculous–always have been, always will be. Your work will be compromised along the way because the budget’s too small or your client doesn’t quite … Continue reading



