Somewhere out there are two public relations companies and a couple of social media teams that are really, really glad it’s Friday. First up, pizza giant Papa John’s: Papa John’s has already been in some hot water with the public … Continue reading
Ready for more change? Sorry. It’s already happened. Today Facebook rolled out the ability for managers of business pages to target their individual posts to specific segments of their fan base. And, if that wasn’t tricky enough, they can also … Continue reading
Last week, Facebook held a huge online media/geek-fest announcement, and thousands of people logged on to see what the social media giant was up to. Big things, as it turned out. The look and feel of your interwebs are changing; … Continue reading
When it comes designing a new website, we at Well Done Marketing have the benefit of being familiar with how things work. User interface and graphic design are processes we’re completely comfortable with because we’ve used them over and over and we’ve seen the results. Continue reading
Admit it, no matter how smart you are, analytic software for your website can be overwhelming. Whether you’re using Google Analytics, Adobe Omniture, Yahoo Analytics, or something else, understanding what all those numbers represent is only half of the battle of making sense of your digital investment. Continue reading
Creative content isn’t just about visitors reading the entire post or watching the whole video, it’s also about reaching and engaging a totally new audience. Of course, there’s strategy to it, and plenty of planning. But the best part’s that creative content really is interesting to produce and to consume and you won’t believe what it’ll do for you in search, so it’s a win-win-win-win-win, well, you get my point, right? Continue reading
Increase your work productivity by beating distraction–or ignoring it, anyway. Because–regardless of what you think–you’re not more productive when you’re answering your emails, checking Facebook, updating Twitter, and texting your ten best friends while jamming out ten pages of anything. But who knew managing all that distraction could actually be this simple? Continue reading
Mid-April Google welcomed Penguin—its newest algorithm overhaul—to the infinite world of online search. Chaos ensued and scrappy, half-starved penguins devoured all the SPAM—or something like that. You’ve probably already heard about it, read a billion articles about it, and, if pressed … Continue reading
Developing content to fill all of the pages of your website is one thing. Maintaining on-going content is another. And knowing whether or not your site design is working in your favor is something else entirely. You’ve got to ask the right questions. You’ve got to know how long to wait. And you’ve got to, got to, got to take action. Continue reading
Every once in awhile we’ll make several sites—or a lot of sites—for one client. The general subject or purpose is different for each site—justifying the existence of multiple sites. But obviously, there’s crossover in interest. So when we write a … Continue reading