Our Work

Here is our philosophy about our work. We will not play it safe; nor will we resort to a gorilla in a jockstrap just to get your attention. We will not insult our audience’s—or our client’s—intelligence. Most important, our work will communicate clearly and emotionally: people don’t buy based on the numbers. We’d love to show you our work. But if we have to explain it, we probably haven’t done our job..


Television: Second Helpings
In which we reveal a better use for a line of hamburgers that stretches from Indianapolis to Birmingham, Alabama.
[see this spot on youtube.com ]
Estes / Peyton / Drop Television: Bill Estes Chevrolet
Peyton Manning is one of the most famous men in America—and if our experience with him counts for anything, one of the nicest. (Bill Estes is a very nice guy, too.)
[see this spot on youtube.com ]
Television: Appel Heating & Air Conditioning
When your furnace or air conditioner needs work, you have to trust somebody. It might as well be somebody you like. We like these guys. [see this spot on youTube]
Television: Estridge
Let’s see…we’re not showing your product. And we’re not mentioning the name of your company until the end of the spot. We love a client who takes risks—especially ones that pay off as beautifully as this.
[see this spot on youTube]

Web Site: justcausecatering.com
Eat well. Do good. Don’t mind if we do. Also check out how we’re helping to eliminate hunger and empower people in Greater Indianapolis at secondhelpings.org.

 

Web Site: drgregsipes.com
Check out our favorite speaker/author /psychologist/all-around good guy. PS: we worked on the books, too.

 

Outdoor: Hoosier Lottery
You know what’s fun? Playing Scratch-off games. You know what else is fun? Working with a client that lets you do work that’s as clean and direct as this holiday point-of-sale stuff.
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naptown roller girls

Out-of-Home: Naptown Roller Girls
Sometimes, these things just write themselves.
[see larger image]

 

Print: Second Helpings Newspaper Ad
Chef Carl Conway is Second Helpings’ secret weapon: he helps eliminate hunger and poverty by training culinary students to feed themselves.
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