We advertising types are a devious and fickle lot. We spend all sorts and time and money prying into people’s heads. We want to know what you love and what you fear and what you want. We need to know because we have things to sell you–some of which you never knew you wanted until we told you that you did. So sometimes we sit you in a room with other people like you, and we pay someone to ask you questions about your life while we sit behind a two-way mirror and watch (and–let’s be honest–make fun of you). These … Continue reading →