Bill Estes & Peyton Manning: The Big Game from Well Done Marketing on Vimeo.

What We Did:

	Strategy & Planning
	Brand Development
	Web Design & Development
	Social Media
	Traditional Advertising
	Digital Advertising
	Copywriting
	Collateral
	Media Relations
	Video

Project Details:
Bill Estes has, for decades, been one of Indianapolis’s leading auto dealers. He wanted to use Indianapolis Colts’ quarterback Peyton Manning to help elevate his brand in a very competitive marketplace.

Noticing the easy rapport Bill and Peyton had, we developed a series of simple spots that were conversations between the two. Some were candid interviews; some included written dialogue. All gave the local fans more good reasons to consider buying their next car from Bill Estes.

Bill Estes & Peyton Manning: Outtakes from Well Done Marketing on Vimeo.