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What We Did:

	Strategy & Planning
	Brand Development
	Web Design & Development
	Social Media
	Traditional Advertising
	Digital Advertising
	Copywriting
	Collateral
	Media Relations
	Video

Project Details
The Hoosier Environmental Council had an outdated identity and a brand image that didn’t match their position as an aggressive, progressive advocate and educator for the environment in Indiana.

We suggested position HEC as the voice of the people for the environment in Indiana, making the argument for their work more personal. This “voice of the people” approach found its way into HEC’s new logo, website, newsletter, and other marketing materials and continues to inform the organization’s messages.